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ELGIN

Social Art Direction, Photography,
Video, Content Design

Saigon, 2025

Elgin is a wine bar and restaurant in Saigon built around a love of hospitality. Working from a brand system designed by Davy Denduyver, I developed and executed the visual language for Elgin's social presence: translating the graphic identity into Instagram content through photography, event posters, menu promotions, and typographic templates. The goal was to make the brand feel as considered and alive online as it does in the room.

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AMANDA THƠ PHẠM